We believe in the power of exceptional sound. Our mission is to make the experience of true hi-fi audio accessible to everyone, so that more people can feel the emotion, depth, and clarity that only great sound can deliver.
We are Nordic HiFi
Officially founded in 2019, Nordic HiFi’s story goes back more than two decades. What began as a small, in-house brand within HiFi Klubben has grown into a pioneering name in the hi-fi world.
With deep roots in Scandinavian audio craftsmanship and a passion for innovation, we've evolved into a fast-growing company that's redefining how people connect with music—making true hi-fi more accessible than ever before.
Key numbers
5 unique brands
300+ retailers worldwide
75.000+ turntables sold
50.000+ active speakers sold
15+ product categories
Strong brand visions
Our five brands span numerous product categories, from entry-level products to high-end audiophile setups.
The common denominator is the mission to bring great sound to the masses by creating truly great, value-for-money hi-fi.
Meet our brands
Direct-to consumer
So how do we do it? It's fairly simple, although not easy. We sell our products directly to the end user. Cut out all middlemen that drive up the prices. This enables us to use our 20+ years' expertise to create great products and sell them at a much lower price than otherwise possible.
Our headquarters are located in the heart of Denmark, a country with a rich heritage in audio innovation. As a tribute to Denmark’s proud hi-fi traditions, we craft every product with a distinctly minimalist Scandinavian design.
Timeless, understated, and refined, our aesthetic is made to complement any modern home while reflecting the clarity and purity of the sound within.
A hard-earned heritage
At Nordic HiFi, we build on decades of Danish audio expertise. Our roots lie deep within HiFi Klubben—a community of passionate sound specialists who have been shaping the hi-fi landscape since 1983. That legacy isn’t just history, it’s the foundation of everything we do.
With insight drawn from hundreds of experts who work closely with music lovers every day, we create products that blend uncompromising sound quality with timeless Scandinavian design. Every detail is guided by a deep respect for craftsmanship, a love for music, and a belief that great hi-fi should be within reach, both in performance and price.
Peter Lyngdorf
As the innovative mind behind HiFi Klubben, Peter Lyngdorf subsequently also laid the foundation for Nordic HiFi. As the owner and a true audio legend, Peter continues to guide us with his knowledge and experience in the hi-fi business to this day.